Dave & Busters

Description

BACKGROUND
Dave & Busters is an American restaurant and entertainment business headquartered in Dallas, Texas with 61 locations across the United States and Canada.

CHALLENGE
Convince corporations and meeting planners to conduct their business meetings at Dave & Busters.

SOLUTION
Through a combination of direct mail and eblast, I promoted the fact that employees will be more productive if they had a little more “fun” at their company meetings.

MY ROLE
Concept, copywriting, creative direction.

For
Dave & Busters
Type
Business-to-business Promotion